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A blog for those who believe in the smart use of Internet in the real estate industry. Learn more here.

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My name is Magnus Svantegård (LinkedIn), live in Sweden, and is the Product Manager for Datscha and Partner in Stronghold Invest. I believe in smart use of Internet in the Real Estate industry.

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« Boligan wins prize at SIME | Main | Datscha nominated for SIME Award »
Monday
Nov172008

SIME follow up

We didn't make it to the stage... but at least we made it to the screen at the largest Internet conference in Sweden. (Congratulations to Jaycut for beating us.)

Much has been written about the SIME event, like 1, 2 , 3 (in English), 4, 5 (in English), 6. and 7 (most comprehensive).

My reflections
This was my second SIME event and it's a conference that differs a lot from all other (real estate) events I attend every year. The SIME crew (and especially Ola) makes this more to show and entertainment. But one has to keep in mind that this is a media event focused on the Internet.

It's great to visit an event that has a different approach to Internet and gives you examples of the web that you haven't seen before. For example how the Swedish pop band Ace of Base is letting their fans alter their music and create videos on their site. They don't fight Internets implication on the music industry, they use it.

The best I take with me besides all the great meetings was the presentation by Japp Favler (Forrester) on 'Recession marketing'. Looks like a great knowledge for 2009....

 

Reader Comments (2)

You were there??

I guess we soon have to have a disruptive bloggmeetup for everyone involved!!
November 18, 2008 | Unregistered CommenterChristian
Sounds like a great idea, sign me up!
November 18, 2008 | Registered CommenterMagnus (The Believer)

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