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My name is Magnus Svantegård, live in Sweden, and is the Product Manager for Datscha and Partner in Stronghold Invest. I believe in smart use of Internet in the Real Estate industry.

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A blog for those who believe in the smart use of Internet in the real estate industry. Learn more here.

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    « Hemnet crashes, releases a new platform and is named "the most underdevloped site in Sweden" in one week | Main | "The buyers aren't the users" »
    Friday
    02Nov

    Aftonbladet takes comps online

    Today Aftonbladet (Swedens largest tabloid) took 'their' comparable sales online. 

    Aftonbladet_Logga_v2_250px.gif

    Aftonbladet_Comps_Rubrik_250px.gif 

    The service is available as part of Aftonbladet's existing PLUS subscription, which costs 19 SEK per month (~3 US Dollars). Those listings have every now and then been put in the regular paper. So the move to a digital version comes as no suprise. The data is provided by Värderingsdata AB, which has a number of professional services focusing on comparable sales.

     

    Aftonbladet_Comps_v2_450px.gif

    The offer consists of a list with;

      • adress
      • link to the Hitta.se mapping solution  
      • sales price  (SEK)
      • area  (square meters)
      • seller
      • buyer

    However, the service takes limited advantage of the technical possibilites. It's only a list, nothing more. No searching, re-ordering , any detailed data on the house, just the last two months of sales. To mention a few limitations.

    I guess those limitations are there for a reason...

     


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