Using 360 pictures to market space for lease

The technology to create 360 pictures has been around for years but that doesn't mean that someone is using it great. However, today I got a tip that Eklandia (a large Swedish property firm) is using it in a clever way.

It's not the 360 picture that is impressive but how they have implemented it to the floor plan and that you easily could see on the floor plan where the camera is pointing. Take the tour using this link. The entire market material is found here.

CoMotion is the company behind it and from visiting their site I could also see that they are doing the same for Vasakronan and Fabege.

Comments

[Drew M]

Magnus-
Very cool technology! I see lots of potential in the floorplan/virtual tour integration.

[Magnus Janson]

Hi. I belive you have a clear vision of how to market over the internet. 80% of all information to real estate is located on the internet. We will continue to develope and be a good it partner to real estate and commercial business. Thats for the feedback.

[Magnus (The Believer)]

Thanks for the feedback. Keep up the good work.